Veterans Logo Update & Mascot Redesign
2022 | Riot Games, Veterans ERG (In-House)
Skills
✓ Art Direction
✓ Logo Design
✓ Vector Illustration
Project Description
The Veterans ERG logo was in need of the updated Riot fistbump in its existing logo (primary full color version created by another designer in 2020) and a brand style guide in general with different colorways, so I decided to tackle both. While I was at it, I also decided to redesign the poro mascot, affectionately known as Private Poro, to fit Riot's poro style guide and to simplify using the cute critter in future designs. You can see the original poro parachuting in the background of the style guide page—I kept his aviators, helmet, and salute, but opted not to have its tongue sticking out.